This is a smart McDonalds’s marketing action for St. Patrick’s day in Chicago. The Chicagoan Leo Burnett creates a huge Shamrock Shake mock-up, playing with the traditional Chicago river Greenning.
The Chicago’s citizens every year, since 1961, celebrate the “greens of Ireland” dyeing the Chicago River with an amazing, non toxic, Irish green color. (photo: creativity-online.com)
[…] 9, 2010 às 1:36 am // I really love the myriads of ways to personalize environments, cars, objects and even people. I apply some flowers at my daughter’s bedroom and she, with only 3 years […]