Amendoeira

Archive for the ‘mock up’ Category

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Melted Ice cream truck

In Artes plásticas, Arts, Creativity, Curiosidades, mock up, Sculpture on Março 20, 2010 at 10:38 am

Melted Ice Cream Truck

No, that’s not an impressive effect of the global warming. These melted truck was a sculpture from the 2006’s “Sculpture by the sea”, an Australian exhibition that occurs every year in Perth, Australia.  The event puts local, interstate and international artists together and transform Perth’s most popular beach into a stunning sculpture park facing the Indian Ocean.

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Giant Shamrock Shake

In Creativity, Curiosidades, Design gráfico, Direção de arte, Innovation, Marketing, Midia action, Midia experta, mock up on Março 18, 2010 at 12:23 am

Giant Shamrock McDonalds's Shake

This is a smart McDonalds’s marketing action for St. Patrick’s day in Chicago. The Chicagoan Leo Burnett creates a huge Shamrock Shake mock-up, playing with the traditional Chicago river Greenning.
The Chicago’s citizens every year, since 1961, celebrate the “greens of Ireland” dyeing the Chicago River with an amazing, non toxic, Irish green color. (photo: creativity-online.com)